Welcome to

FuneralBranch

A secure digital platform for funeral directors

‍FuneralBranch helps funeral directors manage their websites, online obituaries, payments, Google reviews and website search performance.

Authorised users can choose to connect their Google Business Profile and Google Search Console accounts. With the user’s permission, FuneralBranch reads Business Profile locations, reviews, ratings and performance information, together with Search Console queries, clicks, impressions and search-performance data.

We use this information to provide dashboards, review notifications, review widgets, performance reports and SEO insights inside FuneralBranch. FuneralBranch does not use Google authorisation to publish review replies or change Google Business Profile content. Connecting Google is optional and users can disconnect it at any time.

Learn More

TrustPilot

Middle-aged man with gray beard and mustache wearing a black top hat, black coat, white shirt, and polka dot tie standing outdoors against a brick wall.

FuneralBranch made it easier for families to connect

Williams & Sons Funeral Home

Built With Trust and Industry Expertise

FuneralBranch

Direct Cremation for Independent Funeral Directors

The UK’s first off-the-shelf direct cremation product built to help independent funeral directors compete with national brands.

Get Started

A ready-built website with online arrangement, local SEO and online payments, so you can compete with Pure, Aura and Farewill on your terms.

Your brand. Your community. Run your direct cremation site as a second brand alongside your funeral home, or integrate it into your existing website.

Effortless case management. We automate the forms, family sign-offs, and reminders. Saving you time, money and admin.

Love our websites, or your money back.

You keep your current website live until you’re 100% happy

Customer Stories

Try us risk-free. If you’re not satisfied within 6 months, we’ll refund you in full. Book a FuneralBranch demo today!

Lets talk

Keep your existing website active until you’re satisfied.

Test your new Digital Storefront privately.

If you don’t love it, you can walk away

We're members of the funeral industry's
‍most trusted associations

NAFD

Supplier Member

FSA

Member

SAIF

Supplier Member

NAFD

Supplier Member

FSA

Member

SAIF

Member

NAFD

Supplier Member

FSA

Member

SAIF

Member

NAFD

Supplier Member

FSA

Member

SAIF

Member

FuneralBranch Founder’s Pledge Five values. One commitment to Funeral Directors.

Respect

We can never replace the personal, human care you provide. We stay invisible. Your service remains front and centre.

Ownership

You approve every word, price, and product. Nothing goes live without your permission. Ever.

Simplicity

No setup fees, no pressure. Not happy? Switch us off at any time. Zero risk.

Reliability

Families must always see clear, accurate information. We commit to dependable, 24/7 performance and immediate support.

Signed

Derrick Grant, Founder & CEO

Integrity

Your families stay yours. We never market to your families. Your relationships remain protected.

See what our customers think

Customer stories

Woman in a black formal hat and coat standing solemnly next to a white coffin adorned with a colorful floral arrangement.

“A family reached out within 12 hours of our new website going live. FuneralBranch has made it easier for families to take that first step with us.”

Omega Funerals

Funeral Director Alicia M.

“FuneralBranch has made it easier for families to explore options and make informed choices, improving both their experience and our online business.”

Williams & Sons

Funeral Director Bill Scott

Smiling person with a shaved head wearing a dark top, standing outdoors with green foliage in the background.

"FuneralBranch exceeded my expectation not only in understanding the industry but also in driving real business results "

Founder of FACFO

Funeral Director Laura D Pusey

Who are FuneralBranch?

Derrick Grant

CEO

Scaled Trustpilot to £1B IPO, volunteered at Funerals homes, and built the UK's leading online coffin retailer ThinkWillow.com. Love spicy food.

Daniel Espeland

CFO

Chief Financial Officer shaped by scaling a £40m a year multi-supplier marketplace. Loves hiking and cycling.

Tudor Cojocaru

CTO

Spent 10 years at Trustpilot from startup to FTSE 250 as sole Principal Software Engineer. Passion for F1 and BBQs.

Robin Watson

Head of Sales

Robin builds lasting, strategic alliances that enhance integrations, distribution, and market reach for FuneralBranch.

Advisors

John Adams

Advisor

Funeral Director | Author | Funeral Industry Advisor for Child Bereavement UK | Past President of NAFD

Craig Donaldson

Advisor

Metro Bank Founder with leadership experience across banking, technology, and transformation.

Glen Robinson

Advisor

I help our public sector customers and partners work with Microsoft technologies to achieve more.

You may be wondering...

What’s the catch?

None. We ask only for your expert insight. We are building this platform for you. Providing feedback can range from occasional surveys or calls.

Will it replace our personal care?

No. It enhances it. FuneralBranch helps you offer families more choice without compromising personal service or independence.

Can it integrate with our existing systems?

Yes. We’ll work with you to connect FuneralBranch with your preferred tools and software.

Do I need tech skills?

No tech skills required. Our team handles everything, including training via simple video calls.

What if you go bust?

Your Digital Storefront can be exported to your own servers if ever needed, so you’re never locked in.

Is there a free trial available?

Yes! We offer a free trial so you can explore FuneralBranch features before committing. No credit card required to get started.

Have questions?

Get in touch